We all want every person we call to respond to our calls immediately. But some calls go unanswered, especially when you don’t brand it properly. Although some brands tend to rely on Caller ID, this can sometimes prove counterproductive. After all, most Caller ID databases are not maintained by an enterprise directly and are often outdated and incorrect.
Fortunately, there’s a simple way to bypass this-branded calling. But that brings up the question, why doesn’t customer answer unknown call? And how does a missed call affect your enterprise? Well, a high number of individuals fail to pick calls from numbers they don’t know. To them, you might be untrustworthy and your calls look like a scam call.
The good news is you can deal with the unknown call dilemma and deliver confidence in the phone call by leveraging branded calls to your advantage. You might think a branded call is quite similar to a traditional CNAM call. But this is not really the case considering branded calling restores the power of branding in the hands of business owners.
With a branded call, you can standardize your brand across multiple networks and devices. That way, you’ll easily know how it appears to your potential customers. A branded call allows you to customizethe name that shows up to customers when you call and the reason behind your call.
Branded calls have now become rampant in the business world thanks to the technology that’s being put in place to reduce spam calls. Since it aims to reduce spam calls, it employs numerous requirements that callers prove who they are. Call recipients can check each call and confirm that its coming from a verified caller.
You can never risk skimping on branded calls, regardless of the business you run. After all, branded communication has the potential to significantly improve your call answer rates, increase conversions, and create better customer loyalty.
So, to avoid the issue of unanswered and blocked calls when trying to reach your potential customers, it would be ideal to leverage the power of branded calling.